Delivery: Online | Est. Length: 2 Seat Hours | Price: $205.00
Course Overview
The NCTI Selling Broadband Services course removes the guesswork from the sales floor. Created specifically for the broadband industry, this course teaches professionals how to move beyond “pitching” to a systematic method of closing.
Successful selling isn’t about luck; it’s about process. This course breaks down a proven 12-Step Sales Process that ensures no potential opportunity is lost. Students will learn to organize professional Information Kits, apply the “First-Person Principle” to build rapport, and master the delicate balance of honesty and persuasion. Whether you are in a call center, a retail store, or at the customer’s door, this training provides the roadmap to higher conversion rates.
Who Should Attend:
- Sales Representatives (Direct/Retail/Inbound)
- Customer Care Agents
- Field Technicians
- Account Executives
What You Will Learn
Upon completion, students will be able to confidently investigate customer interests, translate features into value, and execute a structured closing procedure.
Core Competencies:
- The 12-Step Process: Execute a comprehensive sales workflow, from the initial greeting and verification of information to closing and follow-up.
- Preparation: Design and use an Information Kit to have all necessary service offerings and answers at your fingertips.
- Value Proposition: Match specific broadband services to the customer’s stated interests, shifting the conversation from “Price” to “Value.”
- The First-Person Principle: Apply psychological principles to promote services in a way that resonates personally with the buyer.
- Overcoming Hesitation: Identify buying signs and address customer concerns (objections) regarding purchasing telecommunication services.
- Closing: Demonstrate specific procedures for asking for the sale and finalizing the transaction.
Certification and Benefits
Systematic Revenue Growth
Equip your team with a repeatable framework that drives consistent sales results across the organization.
Additional Benefits:
- Certification Path: Credits apply toward the NCTI Customer Care Master Representative certification.
- Industry Recognition: Receive the NCTI Certificate of Graduation.
- Ethical Selling: Emphasizes the importance of honesty and integrity in building long-term customer relationships.
Course Outline
Module 1: Preparing a Sales Presentation
- Knowing your service offerings inside and out.
- Organizing an Information Kit.
- Responding honestly to build trust.
Module 2: Examining Key Selling Concepts
- The First-Person Principle.
- Matching services to customer interests.
- Presenting Features, Benefits, and Value.
Module 3: Following the Proper Sales Process
- The Workflow: Greeting, Verifying, Identifying Interests, and Recommending.
- The Close: Addressing concerns, looking for buying signs, and maintaining commitment.
- Follow-up procedures.